Initial commit: Laravel-Skelett + Markenwissen-Verfassung + markemacht.de Web

Erfasst den vollständigen Projektstand mit drei Hauptbereichen:

1. Laravel 11 Application-Skelett
   - Standard-Setup (app/, bootstrap/, config/, database/, public/, resources/, routes/, storage/, tests/)
   - Composer + npm Konfiguration
   - Devcontainer für Laravel Sail (PHP/MySQL/Redis)
   - GitHub Actions Workflows (lint + tests)
   - Tailwind/Vite Build-Pipeline

2. docs/ – Wissensbasis "Marke macht." (Methodik-Verfassung)
   Stand nach Pflegerunde 2026-05-28:
   - 00_Methodik-Verfassung: Dok. 000 (v2.0.2) bis Dok. 013 (NEU) + Anhänge
   - 10_Quellen-Original: Wala, Sharp, Simon (read-only Quellen)
   - 20_Markenwissen: 25 abgeleitete MW-Dokumente (Wala_MW-WAL, Sharp_MW-HBG, Simon_MW-SIM)
   - 30_Synthese: Markenwissen_I_Synthese_Gesamt + Scorecard-Regeln
   - 40_Implementierung: 011b-Erweiterung
   - _Steuerung: 00_START_HIER, Serienübersicht, CHANGELOG.md

   Letzte methodische Eingriffe:
   - Methodik-Update v2.0 (Ownership Autorenschaft/Anwendung, Geltungsbereich Kernthese,
     Score-Ebenen DNA-Reifegrad, Preislogik Governance-Scope)
   - Dok. 013 NEU: Akquise- & Conversion-Logik (Auffahrten statt Funnel)
   - Rebranding brandwork.io → Brand Rules (brand-rules.com)
   - Schichtverletzungen behoben, Ordner-Symmetrie hergestellt, Verweise konsolidiert

3. _markemacht.de/ – Web-Frontend Design-Sandbox
   - Statische HTML-Entwürfe (Startseite, Methode, Manifest, Denken, Blog)
   - Design-System (warm_intellectualism, based_web_design)
   - Assets (CSS, JS, Favicon)

Konfiguration:
- .gitignore um .DS_Store und Thumbs.db erweitert
- Lokale Git-Identity gesetzt: Kevin Adametz <kevin.adametz@me.com>
- .env wird ignoriert (nur .env.example versioniert)

Konfliktregel: Bei Spannung zwischen Code und Methodik gilt die Methodik (Dok. 000).
Co-authored-by: Cursor <cursoragent@cursor.com>

database/.gitignore

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+*.sqlite*

database/factories/UserFactory.php

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+<?php
+
+namespace Database\Factories;
+
+use App\Models\User;
+use Illuminate\Database\Eloquent\Factories\Factory;
+use Illuminate\Support\Facades\Hash;
+use Illuminate\Support\Str;
+
+/**
+ * @extends Factory<User>
+ */
+class UserFactory extends Factory
+{
+    /**
+     * The current password being used by the factory.
+     */
+    protected static ?string $password;
+
+    /**
+     * Define the model's default state.
+     *
+     * @return array<string, mixed>
+     */
+    public function definition(): array
+    {
+        return [
+            'name' => fake()->name(),
+            'email' => fake()->unique()->safeEmail(),
+            'email_verified_at' => now(),
+            'password' => static::$password ??= Hash::make('password'),
+            'remember_token' => Str::random(10),
+            'two_factor_secret' => null,
+            'two_factor_recovery_codes' => null,
+            'two_factor_confirmed_at' => null,
+        ];
+    }
+
+    /**
+     * Indicate that the model's email address should be unverified.
+     */
+    public function unverified(): static
+    {
+        return $this->state(fn (array $attributes) => [
+            'email_verified_at' => null,
+        ]);
+    }
+
+    /**
+     * Indicate that the model has two-factor authentication configured.
+     */
+    public function withTwoFactor(): static
+    {
+        return $this->state(fn (array $attributes) => [
+            'two_factor_secret' => encrypt('secret'),
+            'two_factor_recovery_codes' => encrypt(json_encode(['recovery-code-1'])),
+            'two_factor_confirmed_at' => now(),
+        ]);
+    }
+}

database/migrations/0001_01_01_000000_create_users_table.php

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+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    /**
+     * Run the migrations.
+     */
+    public function up(): void
+    {
+        Schema::create('users', function (Blueprint $table) {
+            $table->id();
+            $table->string('name');
+            $table->string('email')->unique();
+            $table->timestamp('email_verified_at')->nullable();
+            $table->string('password');
+            $table->rememberToken();
+            $table->timestamps();
+        });
+
+        Schema::create('password_reset_tokens', function (Blueprint $table) {
+            $table->string('email')->primary();
+            $table->string('token');
+            $table->timestamp('created_at')->nullable();
+        });
+
+        Schema::create('sessions', function (Blueprint $table) {
+            $table->string('id')->primary();
+            $table->foreignId('user_id')->nullable()->index();
+            $table->string('ip_address', 45)->nullable();
+            $table->text('user_agent')->nullable();
+            $table->longText('payload');
+            $table->integer('last_activity')->index();
+        });
+    }
+
+    /**
+     * Reverse the migrations.
+     */
+    public function down(): void
+    {
+        Schema::dropIfExists('users');
+        Schema::dropIfExists('password_reset_tokens');
+        Schema::dropIfExists('sessions');
+    }
+};

database/migrations/0001_01_01_000001_create_cache_table.php

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+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    /**
+     * Run the migrations.
+     */
+    public function up(): void
+    {
+        Schema::create('cache', function (Blueprint $table) {
+            $table->string('key')->primary();
+            $table->mediumText('value');
+            $table->bigInteger('expiration')->index();
+        });
+
+        Schema::create('cache_locks', function (Blueprint $table) {
+            $table->string('key')->primary();
+            $table->string('owner');
+            $table->bigInteger('expiration')->index();
+        });
+    }
+
+    /**
+     * Reverse the migrations.
+     */
+    public function down(): void
+    {
+        Schema::dropIfExists('cache');
+        Schema::dropIfExists('cache_locks');
+    }
+};

database/migrations/0001_01_01_000002_create_jobs_table.php

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+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    /**
+     * Run the migrations.
+     */
+    public function up(): void
+    {
+        Schema::create('jobs', function (Blueprint $table) {
+            $table->id();
+            $table->string('queue')->index();
+            $table->longText('payload');
+            $table->unsignedSmallInteger('attempts');
+            $table->unsignedInteger('reserved_at')->nullable();
+            $table->unsignedInteger('available_at');
+            $table->unsignedInteger('created_at');
+        });
+
+        Schema::create('job_batches', function (Blueprint $table) {
+            $table->string('id')->primary();
+            $table->string('name');
+            $table->integer('total_jobs');
+            $table->integer('pending_jobs');
+            $table->integer('failed_jobs');
+            $table->longText('failed_job_ids');
+            $table->mediumText('options')->nullable();
+            $table->integer('cancelled_at')->nullable();
+            $table->integer('created_at');
+            $table->integer('finished_at')->nullable();
+        });
+
+        Schema::create('failed_jobs', function (Blueprint $table) {
+            $table->id();
+            $table->string('uuid')->unique();
+            $table->string('connection');
+            $table->string('queue');
+            $table->longText('payload');
+            $table->longText('exception');
+            $table->timestamp('failed_at')->useCurrent();
+
+            $table->index(['connection', 'queue', 'failed_at']);
+        });
+    }
+
+    /**
+     * Reverse the migrations.
+     */
+    public function down(): void
+    {
+        Schema::dropIfExists('jobs');
+        Schema::dropIfExists('job_batches');
+        Schema::dropIfExists('failed_jobs');
+    }
+};

database/migrations/2024_01_01_000000_create_passkeys_table.php

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+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    /**
+     * Run the migrations.
+     */
+    public function up(): void
+    {
+        Schema::create('passkeys', function (Blueprint $table) {
+            $table->id();
+            $table->foreignId('user_id')->constrained()->cascadeOnDelete();
+            $table->string('name');
+            $table->string('credential_id')->unique();
+            $table->json('credential');
+            $table->timestamp('last_used_at')->nullable();
+            $table->timestamps();
+
+            $table->index('user_id');
+        });
+    }
+
+    /**
+     * Reverse the migrations.
+     */
+    public function down(): void
+    {
+        Schema::dropIfExists('passkeys');
+    }
+};

database/migrations/2025_08_14_170933_add_two_factor_columns_to_users_table.php

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+<?php
+
+use Illuminate\Database\Migrations\Migration;
+use Illuminate\Database\Schema\Blueprint;
+use Illuminate\Support\Facades\Schema;
+
+return new class extends Migration
+{
+    /**
+     * Run the migrations.
+     */
+    public function up(): void
+    {
+        Schema::table('users', function (Blueprint $table) {
+            $table->text('two_factor_secret')->after('password')->nullable();
+            $table->text('two_factor_recovery_codes')->after('two_factor_secret')->nullable();
+            $table->timestamp('two_factor_confirmed_at')->after('two_factor_recovery_codes')->nullable();
+        });
+    }
+
+    /**
+     * Reverse the migrations.
+     */
+    public function down(): void
+    {
+        Schema::table('users', function (Blueprint $table) {
+            $table->dropColumn([
+                'two_factor_secret',
+                'two_factor_recovery_codes',
+                'two_factor_confirmed_at',
+            ]);
+        });
+    }
+};

database/seeders/DatabaseSeeder.php

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+<?php
+
+namespace Database\Seeders;
+
+use App\Models\User;
+// use Illuminate\Database\Console\Seeds\WithoutModelEvents;
+use Illuminate\Database\Seeder;
+
+class DatabaseSeeder extends Seeder
+{
+    /**
+     * Seed the application's database.
+     */
+    public function run(): void
+    {
+        // User::factory(10)->create();
+
+        User::factory()->create([
+            'name' => 'Test User',
+            'email' => 'test@example.com',
+        ]);
+    }
+}